Our Mission
To build innovative conversational AI products that benefit both people and the global economy.
Innovating Through AI
Redefining Personal Finance With AI
Empowering companies to elevate their financial services with privacy-focused, conversational financial AI, enhancing and hyper-personalising their customers’ experiences.
Increasing Productivity With AI
Empowering people by integrating advanced artificial intelligence to enhance productivity in finance, research, business, and sustainability.
Industry recognised team
The team behind INATIGO are revolutionising global technologies by developing innovative AI solutions, earning worldwide recognition for their excellence and ability to future-proof industries.
Backed By and Team Experiences From
Our Journey
Discover a journey of innovation, agility, and foresight.
Our Distinction
Combining industry-recognised finance experts, innovators and AI specialists with decades of knowledge, experience and track records.
Inception
Our journey commenced in 2019, with the launch of Finley AI-Voice via Google Assistant. This innovation quickly garnered significant interest, amassing a user base of over 100k+ globally, indicating the market's readiness for innovative financial AI solutions.
Regulators
In 2019 to 2021, Finley collaborated with the UK's Financial Conduct Authority (FCA) to work on providing high-quality AI-driven conversational financial guidance models, emphasising our dedication to regulatory compliance and financial innovation.
Research
From 2019 to 2022, Finley AI underwent crucial research. Thousands of anonymised interactions with Finley AI Voice were reviewed by financial experts to create expert answers, laying the groundwork for a financial AI enterprise NLP engine model.
IBM
2020 was a milestone year as Finley AI and INATIGO joined the prestigious IBM Watson Program. This strategic alliance provided access to expertise from IBM's senior technology and HR leaders. This period shaped and prepared Finley AI's technology and solution offering for enterprise adoption.
Microsoft
Finley AI's journey took another leap forward with the support of Microsoft For Startups in late 2022 and early 2023. This backing solidified our position as a frontrunner in conversational personal financial AI solutions, highlighting our innovative expertise and impact in the finance sector.
Recognition
Finley AI has earned international acclaim, highlighted in leading publication such as the Wall Street Journal and Financial Times. It was a 2024 UK Fintech Awards finalist and, alongside parent company INATIGO, recognised as a WealthTech100-listed solution and named a top 5 global voice solution.
Industry-Leading Expertise
INATIGO brings together leading experts in finance, artificial intelligence, education, wellness, and technology.
Our team members have built their careers at world-class institutions including HSBC, St James’s Place, and IBM bringing deep industry knowledge to every aspect of our operation.
Working closely with UK regulators and led by recognised fintech innovators and board advisers we develop sophisticated conversational AI solutions that combine technical excellence with practical market understanding.
Building the Next-Gen of innovation to benefit all.
Built for the world of finance,
by AI finance experts.
INATIGO was invited to work with the Financial Conduct Authority (FCA) Advice Unit to provide high quality AI financial guidance models via voice and chat.
Finley AI was hand-picked and named Top 5 voice solutions out of 326 global exemplary startups & scaleups analyzed for a report by StartUs Insights.
INATIGO successfully launches Finley AI (Beta) its Google-powered voice assistant and provides financial guidance to over 100k+ users globally.
INATIGO becomes an NVIDIA Inception Program company. This collaboration further enables them to rapidly deliver best-in-class solutions to its customers.
INATIGO is backed by Microsoft For Startups as one of their Scale companies. This collaboration provides INATIGO and Finley AI with world-class support and technology.
INATIGO becomes a backed Google Cloud startups company. This collaboration and backing provides them with top-tier access to leading technology and support.